Do we really all need Business Intelligence tools?
In my experience of implementing large data warehouse systems at large corporations, there are remarkably few people who need anything more than a canned report, or just possibly a regular Excel pivot table. A salesman needs to work out his commission, a support manager needs to track the calls coming in that week, but these are for the most part regular events, needing a regular report. In a large data warehouse application that has 1,000 end users of the reports produced from it, the number of people setting up these reports and doing ad hoc analysis may well be just 10 i.e. around 1% of the total. Once you get past management and the people paid to answer management's questions, there are just not that many people whose job it is to ponder interesting trends, or explore large data sets for a living. For this reason a lot of companies end up procuring a lot more "seats" of BI software than they really need. In one case I am intimately familiar with, even after five years of rolling out a leading BI product, the penetration rate was always much lower than I had expected, and never went as high as 5%, and much of this usage was not for genuine "BI" usage.
Of course this is not what the salesmen of BI vendors want to hear, but it is something that IT and procurement departments should be aware of.